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May 19, 2024
The Isleworth Property Market Report for March 2024 provides an insightful analysis into the buoyant activity of both the British and Isleworth area property markets. The first two months of 2024 has witnessed a robust start, driven by favourable conditions such as lower mortgage rates, an upswing in average earnings, and a strong employment market, all of which have bolstered confidence among buyers and investors. For those involved in the Isleworth property scene, understanding the nuances of the local Isleworth market and how it aligns or diverges from national trends is key to making informed decisions, whether you are looking to buy or sell your Isleworth home, or even sell/expand your buy-to-let property portfolio.
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As a practised estate and letting agent based in Isleworth, I like to monitor the Isleworth property market, compare it to the UK property market, and then share it with Isleworth homeowners and landlords.
For February 2024, the UK property market has seen a continuation of the solid start in the first month of the year. Therefore, in this article, I want to see if that national trend mirrors or differs from the local market in Isleworth.
In the first nine weeks of 2024 (up to the 3rd March 2024), the UK property market recorded 200,823 homes sold subject to contract (stc). This figure is 11.5% higher than the first nine weeks of 2023, where only 180,748 properties were sold stc.
It gets even more interesting when I compare it with two other time frames. Firstly, the average for 2017/18/19 combined for the first nine weeks is 185,192 properties. Secondly, for the first nine weeks of 2020, when we were experiencing the ‘Boris Bounce’, the number of house sales was 206,956, which is only 3% more than this year!
The average price of the property sold stc in the first nine weeks of 2023 was £343,690 with an average of £325/sq.ft.
In 2024, the average sale agreed price was almost identical at £348,414, yet the average pound per square foot was slightly higher at £335/sq.ft.
Such a surge in the property market demands a deeper analysis to understand the underlying factors and what they might mean for local markets, such as Isleworth.
Decrease in Mortgage Rates: A key driver for the heightened activity within the property mortgage industry is the drop in mortgage rates. This change has made property ownership more accessible to a broader population, increasing property sales.
Increase in Salaries: The escalation in average earnings has been pivotal, too. With increased income, people are more likely to invest in property, which is considered a stable and profitable investment.
Increase in Rents: The average rent in the last two years in the UK has gone from £1,405 per calendar month to £1,797 per calendar month, making it cheaper to buy than rent on many occasions.
Low Unemployment Figures: A robust employment market coupled with low unemployment figures has boosted confidence among individuals, prompting them to undertake significant life choices like purchasing a house.
Other Influences: Additional elements also contribute, including shifts in demographic trends, changes in housing preferences following the pandemic, and government policies that might have encouraged the buying of properties.
Now, I turn my attention to Isleworth. Understanding that local markets can behave differently from national trends is vital. (Isleworth being TW7).
In the first nine weeks of 2023 in the Isleworth area, there were 63 sales agreed (sold stc), and in comparison, in the first nine weeks of 2024, there were 62 sales agreed in the Isleworth area (sold stc).
So, lower than the national picture, yet it is still very early in the year so things could change. Before diving deeper into this, I wanted to see what had happened in the first nine weeks of the year in the Isleworth property market in 2024 and how it compared to 2023.
The average price of the property agreed on a sale (i.e. sold stc) in the first nine weeks of 2023 in Isleworth was £496,343 with an average of £580/sq.ft.
In 2024, the average sale agreed price on the properties sold (stc) in the first nine weeks was £482,210, with an average of £586/sq.ft.
Moving forward, the UK property scene in 2024 holds considerable promise. Yet, for property owners and landlords in Isleworth, it’s vital to grasp the intricacies of the local market. The focus should be on more than just national movements but also how these trends meld with local and regional dynamics.
As an expert, I urge all Isleworth property stakeholders to seek advice tailored to their needs. Knowing the present market value of your property and the strategies for manoeuvring through the 2024 market could be crucial for well-informed decision-making.
Despite a solid kick-off to 2024 for the UK property sector, diving deep into the specifics of the Isleworth market is essential to identify both opportunities and potential hurdles. I offer specialised knowledge and advice for Isleworth property owners that align with our distinctive market conditions. Whether you’re a homeowner contemplating a sale or a landlord considering expanding or downsizing your portfolio, a deep understanding of Isleworth’s property landscape is critical to strategic planning.
It is essential to recognise that the Isleworth property market is ever-evolving, and national trends may only sometimes directly reflect local realities. As we progress through 2024, keeping abreast of market changes and adapting accordingly will be vital for any successful property deal. I create lots of content about the Isleworth property market, just like the article you are reading now, so if you would like to receive them all, please contact the office, and we’ll send them to you.
Should you wish to gauge your standing in the Isleworth property market or have questions about potential investments, don’t hesitate to reach out. I’m here to assist with my expertise and detailed understanding of Isleworth’s market, guiding you through these dynamic times in our local property scene.
By Pavan Chaudhary 12-03-2024